A Tale of Two Customers, Part 2: Meeting Business Needs

$50

November 13, 2025 | 3:00-4:15 p.m. ET

The employment service professional typically comes to this work because of a desire to make a difference in the lives of people with disabilities. This mission-driven work is critical to the successful job match and job retention efforts, but it is only half of the equation. The employer IS the other key partner in this work, yet employment professionals often admit they struggle with the tasks of job development and business engagement as they attempt to integrate job seekers with disabilities into the workforce. Successful employer engagement often involves a paradigm shift for our field that treats the employer as an equal partner in this process. Just as we do with the job seeker, we must assess the preferences, conditions, challenges, and needs of the employer customer. This can be a significant paradigm shift for our field, yet it is also a strategic imperative. This session will provide an overview of some of the key elements of effective employer engagement.

CRC credits have been approved for this webinar.